Created by The Holding Time Project with support from NHS Cheshire and Merseyside’s Improving Me programme, the Milk Trail celebrates breastfeeding, parenthood and the places that make families feel welcome.
Category: Updates
Liverpool Milk Trail Launch
The Holding Time Project launches the Liverpool Milk Trail on Saturday 21 November 2026 at Liverpool Central Library, as part of Baby Week Cheshire and Merseyside. Created by award-winning artist Lisa Creagh and supported by Improving Me, the NHS Women’s Health and Maternity Programme, this free, permanent city-centre trail connects ten cultural venues where families are welcome to rest, feed their babies and explore. Through illustrated maps, QR-linked audio stories and a playful children’s challenge, the trail celebrates breastfeeding, maternal wellbeing and the lived experiences of real mothers.
Half a Million Views and Rising
The Holding Time Project is celebrating an extraordinary milestone, with mothers’ stories reaching audiences around the world.
Originally commissioned by Improving Me, NHS Cheshire and Merseyside Women’s Health and Maternity Programme, the project uses photography, film and creative storytelling to amplify women’s lived experiences of breastfeeding, birth and motherhood.
With 2,400 hours of watch time and hundreds of new subscribers, these stories demonstrate the power of creative health to challenge misconceptions, reduce isolation and connect families.
Exploring Breastfeeding Challenges in Bradford Podcast Episodes
The Bradford season of the Holding Time podcast brings together a diverse range of mothers’ stories about breastfeeding, adoption, pregnancy, free-birthing, donor milk, preterm babies and birth trauma. Co-created with mothers, local infant feeding teams and community partners, the series examines breastfeeding as part of the wider experience of motherhood and maternal wellbeing in Bradford.
Winner 2024 | Holding Time Arts and Health
The Royal Society for Public Health announced the winners of its 2024 Health & Wellbeing Awards, with the National Arts in Hospitals Network’s Our National Health Stories winning the Arts and Health category. Holding Time formed part of this national programme, bringing maternal stories and breastfeeding experiences into NHS settings through photography, film and creative health practice.
Hear Us Roar! Open Eye Launch
With an audience of NHS staff, the social prescribing Team from WHAM, members of the local CCG and local breastfeeding mentors, the performances by mothers were entertaining, moving and full of meaning.
Coventry Daze: Holding Time and Coventry City of Breastfeeding 2021
In Coventry Daze, Lisa Creagh reflects on creating Holding Time’s Coventry project during the COVID-19 pandemic. Mothers from diverse backgrounds took part in Zoom interviews, storytelling workshops, portrait sessions and exhibitions, resulting in writing, animated portraits, films and permanent hospital artworks. The project celebrated breastfeeding while exploring cultural, structural and emotional barriers.
Fabrica Gallery Installation
Fabrica Gallery hosted Holding Time’s first multi-screen installation—mothers’ voices, animation, and music exploring breastfeeding, culture and time.
ONCA Gallery, Brighton, UK 2018
In 2018, Holding Time partnered with ONCA Gallery in Brighton to test the idea of a Breastfeeding Hub—a welcoming space for mothers’ voices, interviews, and conversations about the cultural and structural barriers to breastfeeding.