Over the past few weeks I have been at the gallery every day. Sometimes I just sat on the beanbags and enjoyed the quiet. Other days I had others to join me: Lucila came almost every day. Many mothers came with their children. But also quite a few fathers. And others who had never had children; young women interested in the subject with their boyfriends, mothers whose babies had grown, mothers who had not breastfed, mothers who were still breastfeeding their four year old, mothers with newborns still struggling with the adjustment to motherhood.

In the UK, breastfeeding has been recognised as having a major role to play in public health and in reducing health inequalities, and has been translated into policy programmes such as the Baby Friendly Initiative that accredits health care facilities that adopt recognised best practice standards for breastfeeding. However, less than 1% of babies are exclusively breastfed for the first six months of life (Bolling et al., 2007). Not only that, a comprehensive review series on breastfeeding in The Lancet, published on 30 January this year, gave a clear signal of what is needed to be done and pointed at Britain as having “the worst breastfeeding rates in the world”.