Liverpool Audio Tour
Various sites across Liverpool City Centre
Improving Me, Cheshire and Merseyside’s Women’s Health and Maternity Partnership with visual artist Lisa Creagh are inviting organisations across Cheshire and Merseyside to take part in a Audio Tour of Liverpool – an opportunity to walk, talk and listen to local Cheshire and Merseyside mothers.
To coincide the touring exhibition of breastfeeding portraits, created in 2022 by Lisa Creagh and mothers from the Cheshire and Merseyside area, the Audio Tour is an opportunity for organisations to come together to support and celebrate breastfeeding.
Each location will feature a single mother’s story about her journey through the trials and tribulations of breastfeeding. With an emphasis on the importance of family, community and government funding for support, the audio content is original and very local.
Why an Audio Tour?
According to a recent survey by Maternity Action, women on maternity leave with young children report that financial pressures are impacting on their health and wellbeing. Some women were unable to afford healthy food and a worrying 2% of respondents used food banks during this period.
Women consistently reported stress and anxiety due to financial pressures. For some women, financial pressure exacerbated social isolation and led to depression. For all women, stress during pregnancy increases risks of poor health for mother and baby, including lower birthweight and premature birth.
The Audio Tour is a welcome opportunity for mothers to meet, walk and talk whilst finding the images and audio on the tour around the city.
Walking is described as the ‘most underrated form of exersize’ but for many mothers, it is the only possible exersize. Buggy and sling walking is a great way to lose baby weight and recover from birth. Walking with others is an enjoyable way to see the city and all it has to offer whilst experiencing the mental and physical health-giving properties of walking and talking.
To participate, venues should fill out their details here
About the Holding Time project:
As the cost of living crisis impacts household budgets, breastfeeding is a free superfood that protects from food poverty.
‘ Jo Ward from Imroving Me says: ‘Breastfeeding protects babies and children from a vast range of illnesses, including infection, diabetes, asthma, heart disease and obesity, as well as cot death (Sudden Infant Death Syndrome). It also protects mothers from breast and ovarian cancers and heart disease; as well as having a profoundly positive impact on perinatal mental health. It’s basically a huge public health issue and we will continue to focus attention on the value of breastfeeding working with our mums. This commitment is supported by a Cheshire and Merseyside wide focus on addressing health inequalities and the value of a best start for every child.’
UNICEF add ‘Breastfeeding is a natural ‘safety net’ against the worst effects of poverty … Exclusive breastfeeding goes a long way toward cancelling out the health difference between being born into poverty and being born into affluence … It is almost as if breastfeeding takes the infant out of poverty for those first few months in order to give the child a fairer start in life and compensate for the injustice of the world into which it was born.’
James P. Grant, Executive Director of UNICEF (1980-1995)
November 8th – 22nd 2022
Improving Me -Women’s health and Maternity (WHaM)programme -NHS Cheshire and Merseyside Health Care Partnership
Improving Me is a partnership of 27 NHS organisations across Cheshire and Merseyside aiming to improve women’s health and maternity experiences. The associated Women’s Health and Maternity (WHaM) programme is focused on developing a safe, high quality, clinically and financially sustainable whole system model of care for women’s services across Cheshire and Merseyside.
Get in touch
Contact Lisa Creagh
Mobile : 07816577140 Email: firstname.lastname@example.org
Social media tags: #normalisebreastfeeding #holdingtime #WBW2022